An e-shop designed to make choosing the right equipment less of a headache
The idea behind Road2Padel is simple: to offer a 100% padel site that doesn’t just pile up references. The platform showcases a complete selection (rackets, shoes, textiles and accessories) with listings of the leading brands, and a shopping experience designed to move fast: fluid navigation, detailed product sheets, decision-support content.
Behind the name, “Road2Padel” claims a logic of progression: you don’t play the same after six months, a year or three seasons, and the equipment follows. The team explains that it relies on players who test some of the products and produce guides to help them decide on sometimes technical choices (racket shape, balance, type of foam, surface grip). The result: fewer classic mistakes: hitting too hard too soon, confusing control with a lack of power, or changing racket just as you’re beginning to master the bandeja… and the vibora.
The shadow door of Tennispro, a tried-and-tested machine
Road2Padel doesn’t come from nowhere. According to the press release dated February 11, 2026, the project is part of the ecosystem of the Tennispro group, an Alsace-based distributor of racquet sports products since 1981. The argument is clear: experience and logistics. With more than 100 employees and a center capable of handling several hundred thousand shipments a year, the group gives this new site an operational structure that carries weight, particularly in terms of the availability of major brands.
In its launch communication, Tennispro also details what goes on behind the scenes: a site developed on Shopify with the Antadis agency, a loyalty schedule built with Yotpo, an email automation strategy via Klaviyo, and an Akeneo PIM to make product data more reliable. On the player side, the result is more consistent information, simpler comparisons and an optimized shopping experience across all media.
A competition with Wilson to mark arrival on the market
To raise its profile quickly, Road2Padel has teamed up with Wilson to run a game. To be won: a padel course for two at the Bela Padel Center in Barcelona, designed with Fernando Belasteguín.
The advertised lot includes:
- a three-night stay,
- returning flights,
- three days of training with several hours of daily lessons.
To take part, you need to subscribe to the newsletter, the details of which are given on the website. In a market where online stores are multiplying, this “event-based” launch serves a message: Road2Padel wants to establish itself over the long term, by combining a broad offer with support, at a time when more and more players are looking for a better understanding of what they are buying – especially when topspin becomes a habit and glass ceases to be a mystery.
On the commercial front, we’ll be watching to see if the site can transform its guides into a real buying reflex, and deliver on its promise of clear advice on an increasingly segmented range of snowshoes.
